Talk Data to Me: Building Your Personal Brand & The Importance of Authenticity
Whether you are looking to grow your business and attract more borrowers or trying to expand your network of industry professionals, authenticity and your “personal brand” are key. But, what is a personal brand, how do you find yours, and how similar should your brand be to your true personality?
In this episode of “Talk Data to Me”, Raquel Borras, Bodacious Brand Strategist & Marketing Guru, joins our Certified Credit Marketing Team, Nicole Mattiello and Alizabeth Leng-Barton, for a conversation about building your personal brand on social media and in-person. They also discuss the importance of being true to yourself, ways to think creatively (even when inspiration is hard to find), and tips for opening yourself up to opportunities and new challenges that will help you positively impact your business and build genuine connection.
About Our Guests
Queen of Goofiness,Bodacious Brand Strategist, Marketing Manager, Host of Women That Shred Show, Creator at Raq The Boat Show
Raquel is the Founder of RAQVISION powered by XXO Connect, THE youth 17 and under safe social network for our future Creators, Innovators, Disruptors, Changemakers and Educators to project their voice and protect their reality.
She started her own YouTube Channel called 'Raq the Boat' where she has candid conversations with kids of all ages! The goal is to empower these kids and have them walk away feeling special, worthy, seen, and most importantly...........heard!
She is also Chief Excitement Officer of True To You Branding. She is passionate about helping you bring to life a personal brand that is “true to you”! Her expertise in social media and branding started with LinkedIn, where she studied other social media moguls and influencers. Because of her love for people and talent for audience engagement, her social media presence continues to increase very quickly. She believes that bringing valuable content, authenticity and vulnerability to your social media is the key to gaining a strong following and presence.
Learn more about Raquel and follow her on LinkedIn!